Established in 2002 and headquartered in Hong Kong, The PURE Group is the leading premium lifestyle brand in Asia, comprising PURE Yoga, PURE Fitness, PURE Pilates and nood food. With locations from Shanghai to New York, The Group currently boasts over 100,000 clients and more than 2,000 employees, all dedicated to helping people achieve their wellness goals. The Group offers a complete lifestyle experience driven by a passionate customer-focused culture through yoga, fitness, and healthy eating.
